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In the heart of Southern California, where luxury and wellness intersect, PRFCT is redefining aesthetic medicine. Expanding its services, the goal here is to treat all stages of women’s lives.
In an era where “drive-through” and “chain” aesthetics dominate the beauty industry, it’s rare to find a sanctuary that prioritizes quality over speed. Nassim Wills, COO and VP of Marketing at PRFCT, a luxury skincare clinic nestled in the heart of La Jolla, knows this all too well. “Unfortunately, speed and low prices usually don’t equate to the best results,” Wills explains, pointing out the pitfalls of an industry often obsessed with efficiency at the expense of excellence. PRFCT, however, has taken a different route, offering a bespoke experience tailored to each client’s unique goals—a philosophy that sets it apart in a crowded market.
PRFCT offers an enticing array of treatments designed to combat the visible signs of aging. From the precision of radio frequency microneedling and the subtlety of thread lifts to the rejuvenating effects of Sculptra and AquaGold Microchanneling Super Facials, the options are as varied as they are effective. Yet, it’s the clinic’s recently launched HER Wellness Clinic that truly underscores PRFCT’s commitment to holistic care. By addressing everything from hair loss and weight management to hormonal optimization, PRFCT has expanded its scope.
At the helm of this transformative clinic is Dr. Zoe Rafaat, a Stanford-trained anesthesiologist and former active-duty US Navy officer. Dr. Zoe, as her clients affectionately call her, is more than just a physician—she’s a trailblazer. What began as a modest one-room studio has blossomed into an 11-room clinic, complete with four handpicked providers, each meticulously trained to uphold the clinic’s high standards. “The team Dr. Zoe has built around her is nothing short of perfection,” Wills proudly notes.
But it’s not just the clinic’s expansion that impresses; it’s Dr. Zoe’s unwavering commitment to her philosophy: “Radical Change = Radical Results.” This mantra drives her relentless pursuit of innovation, whether it’s through the introduction of cutting-edge treatments or the recent addition of an OB-GYN specialist, Dr. Valerie Gafori. With 22 years of experience in women’s health, Dr. Gafori brings a new dimension to PRFCT, addressing a critical gap in care for women transitioning from their child-bearing years through menopause. “She’s noticed a significant gap between the attention provided to women during their maternal years and the medical care women receive through menopause,” Wills shares, emphasizing the clinic’s dedication to comprehensive, life-long care.
PRFCT doesn’t aim for flawlessness; instead, the clinic strives to enhance life’s growing experiences with treatments that elevate confidence and the wellness factor. In a world where quick fixes and cookie-cutter solutions often reign supreme, PRFCT is a breath of fresh air—an oasis of self-care that understands true beauty is about more than just appearances; it’s about nurturing the whole self.
